Expert: Vladlen Sysun – UNDP Project Coordinator, specialist in marketing and financial management in small business.

Guest Speaker: Mykola Viknianskyi, owner of Termopal company, member of the UMA Board and a graduate of the Presidents’ MBA kmbs.

 

Date: July 4th

Start at 3:00 PM

Duration: 3.5 hours

 

For whom? The workshop will be useful for small and medium business owners, beginner financiers, and anyone else who wants to understand complex financial issues for business and hear about them in simple language.

 

Workshop Program:

Vladlen will talk for 3 hours about:

Part 1 (80 minutes) Topic: Managerial Accounting – Accounting for the Owner

• How to quickly assess the real value of your business
• How to regularly evaluate the actual financial result for the owner
• Profit and loss centers in your business. Which divisions to close/sell, which tasks to outsource.
• How managerial accounting can make your key managers “non-financial partners”
• Simple managerial accounting policy opens the way to attracting Ukrainian investors, co-owners
• Managerial Accounting > Financial Accounting according to international standards > Transparency and publicity > Attracting foreign investments: When? How?

• Questions and Answers.

 

Break (10 minutes)

 

Part 2 (80 minutes) Topic: Financial Marketing. How can a manufacturer win in a protracted price war

• The main task of the owner is to build a business model of 100% production capacity utilization. Why exactly?
• “Financial Marketing” or “Price Differentiation” – how to produce and sell to different markets, under different brands at the same time. Why is it important right now?
• • Cost analysis and effective pricing management.
• • Examples of successful cases of financial marketing implementation.

• Questions and Answers.

 

Break (10 minutes)

 

Case from UMA member (30 minutes)

Mykola Viknianskyi will talk about:*

• How to calculate the cost of production?
• How should an owner read financial statements, what and when to pay attention to?
• Are there methods to prevent crisis situations?

Every workshop participant will have the opportunity to ask questions to the speakers.

 

Register

 

Participation fee: 950 UAH. Participation is only possible for UMA members.

 

!Important!

The target audience of the training is small business entrepreneurs who do not have a financial director or professional economist on staff, so the terminology and examples will be as simple and practical as possible. Speaker Vladlen Sysun performs pro bono, all participants’ contributions go towards statutory activities of the UMA.