Today, customers are increasingly comparing prices, looking for cheaper alternatives, and taking longer to make purchasing decisions. Selling high-ticket products or non-essential goods has become especially challenging.

.

October 1 | 4:00 PM | Online

.

During the webinar, we will discuss how to sell through value rather than discounts: how to understand what customers are actually willing to pay for, present your product effectively, and communicate its benefits in a way that makes the price feel justified.

We will also explore how to strengthen your product presentation and customer communication so that the conversation does not come down to just one question: “How much does it cost?”

.

What we will discuss:
🔹 how to understand what customers are really willing to pay for
🔹 how to present a premium product so that customers clearly see its value
🔹 how to talk about price without constantly offering discounts or justifying it
🔹 how to turn product features into clear customer benefits
🔹 how to increase purchase intent through stronger presentation and argumentation
🔹 what to do when a customer says, “It’s too expensive” or “I found a cheaper option”

.

Speaker: Oleksandra Kristova, founder of lletsell agency, which promotes the concept of conscious sales in Ukraine.

400+ clients, including G×Bar, ARBER, VINADI, Bernstone, Vienna Coffee, Akord Mebli, and others.

Founder of the lletsell chat sales community with 1,800+ members, keynote speaker at Deep Sales by Superludi, and guest speaker at NOM, Diia.Business, AIN, The Page, and other platforms.

.

Registration

.

Bring your own sales cases and questions — we will discuss them during the webinar.

The Zoom link will be sent to all registered participants on October 1 at 3:00 PM.